How Does Janeene’s Philadelphia Digital Marketing Agency Build Impactful Brands?
Janeene, the founder of Results Driven Marketing, is passionate about making her Philadelphia digital marketing agency a trusted partner for all kinds of businesses nationwide. Results Driven Marketing is changing the game in digital marketing from helping lawyers build an effective SEO strategy to helping senior home care agencies streamline their recruiting processes.
Janeene’s Approach to Digital Marketing
At RDM, Janeene empowers young women and helps them grow. She has a team of 14 talented young women, and she looks out for them at work and in their everyday lives.
In Janeene’s words, she believes in showing young women they can have a future all their own without relying on anyone else. She wants each team member to be their best every day at work and in their personal lives. Janeene is all about sending a message — reaching success means always working on yourself and being dedicated to your craft.
Why Female Entrepreneurship Matters
When it comes to female entrepreneurship, Janeene talks about the good and the challenging parts. On the bright side, she loves making a positive impact in the community and the digital marketing industry. Janeene thinks female entrepreneurs are inspiring to others, and she’s all about celebrating their successes.
Janeene sees a strength in women entrepreneurs — they bring fresh ideas to their businesses. Driven by personal fulfillment, Janeene loves working on projects she’s passionate about. But starting your own digital marketing agency has its challenges.
Janeene knows that gender bias is a big issue for female entrepreneurs. It affects getting funding and getting the resources needed. Work-life balance is another problem, and Janeene shares her strategies, like stopping work at 5 PM during the week and not working on weekends. But even with these suggestions, balancing everyday life with work can be tough.
Bouncing Back from Tough Times
Thinking about the hard times of entrepreneurship, Janeene shares a tough moment for RDM. It almost led to closing the doors she worked so hard to open. Four years into RDM, a big client left unexpectedly, and it was about 80% of the total business. It was a big hit financially and shook the whole foundation of Janeene’s business. She thought about closing down.
This tough time taught Janeene not to put all her eggs in one basket. It was a big turning point, and Janeene worked hard to get back on track. She did things like cold calling and knocking on many doors, determined to rebuild what was lost. Janeene’s courage got her through, and she came back even stronger. She quadrupled sales in the next few years, showing how adaptability, persistence, and learning from mistakes can make a big difference.
Janeene’s story during this tough time shows the strength you need in entrepreneurship. Turning a big setback into a chance for growth is what inspires entrepreneurs who are figuring out the ups and downs of running a business.
How to Deal with Challenges in a Male-Dominated World
When things get hard, Janeene has a simple message: don’t let it break you, and don’t cry over it. While men dominate the workplace, women have the odds against them. Unfair labels like bossy and emotional get thrown at women just because.
Janeene tells other female entrepreneurs to stay focused on their goals, believe in themselves, and never stop chasing their dreams. It’s tough, but being persistent pays off. She also says it’s important to build a network, find mentors, and use resources for support when facing challenges.
In a world mostly run by men, being adaptable is important. Janeene encourages women entrepreneurs to be ready to change their plans to stay competitive and relevant. The bottom line is simple: with hard work, determination, and resilience, you can achieve anything.
So, to all the hard-working women out there, remember — keep pushing forward, stay true to your dreams, and don’t let anything stand in your way. It might be a tough journey, but the destination is worth it.
Ready to Start Your Entrepreneurial Journey?
Entrepreneurship is a journey with many parts, like finding market opportunities, creating unique solutions, and always giving value to the digital marketing world. Janeene, like other successful entrepreneurs, has creativity, passion, and a strong work ethic. She faces challenges with determination and resilience, showing the courage needed in entrepreneurship.
Looking ahead, Janeene is always thinking about what’s next. She recently launched Careology, a messaging platform to help clients streamline their recruiting processes. Since being launched in 2023, Careology already has ten active clients. CIO Bulletin even named Janeene one of the five best women entrepreneurs to watch in 2023. Her story guides other entrepreneurs, showing the power of resilience, innovation, and staying ahead in the changing business world.